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Servier Oncology

New oncology brand identity design

What we faced

Celebrating another milestone in their growth journey, a pharma giant needed a visual identity for its new oncology division to be debuted at a conference.

What we did

Created a brand that’s in sync with both the latest design trends and Servier’s visual language and adapted it to sales rep tools, a 16-metre-wide LED wall and everything in between.

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